Art of Good Business Down to Right Working Environment-Thursday 04th of May 2006 16:08:08Keith Moss, one of the UK’s leading fine art photographers, is working with a range of businesses across the UK to offer a unique image-making service. North East-based Keith, who has completed large commissions for well known companies such as Smith Knight Fay and Unilever, has seen an increase in demand for his corporate art service which helps to transform business premises, such as offices, hospitals and hotels. Many businesses use art as a way in which to enhance their brand or their corporate image while others have commissioned work to create a better working environment. Some managers even report a reduction in workplace stress and absenteeism thanks to more positive and stimulating surroundings. According to research released earlier this month 30% of people would leave their job due to the physical office environment and 23% have turned down a job offer because of the workplace*. Keith commented: “Corporate art is a very modern approach to office ergonomics and investment in the working environment has come a long way in the last five years. Nowadays bosses want to make a statement about who they are as a company to clients, employees and the general public. “I spend time with my clients getting to know them so that I can help them to get exactly what they want from their art, whether it is an exclusive package of 4 or 5 smaller pieces or, like Smith Knight and Fay, up to 80 images for a large office complex. Corporate art isn’t just about prestige for the company but stimulating staff. Indeed many people say that art has the potential to increase productivity as it transforms a bland building into an inspirational place of work.” Keith runs his business, which includes a gallery of his work in Saltburn-by-the-Sea, North Yorkshire, with his wife Pat who added: “We have seen an increase in the number of enquiries about corporate art commissions since The Apprentice hit TV screens as Sir Alan Sugar has a large amount of art on his office walls. Many people are still a little apprehensive about what commissioning a piece of art involves and the expense it incurs. However we have a straightforward and cost effective process and offer all prospective clients a free consultation in the first instance.” For more details contact Keith or Pat Moss on 01287 679655 or visit http://www.keithmossgallery.co.uk/ Keith Moss is available for comment. * According to a survey commissioned by fit-out contractor Wates Interiors, a London-based commercial interiors specialist.
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